Restaurant Marketing Ideas – Part 2

 In 1. David Scott Peters, Marketing, Tip of the Day

By David Scott Peters

Restaurant Tip of the Week

Tell people what’s going on

Put a fishbowl up front to collect business cards for a free lunch. Do a drawing for one winner a day for something small. Let your frequent diners win something. They won’t want to eat their free meal alone, so they’ll be sure to bring their friends. Or go bigger and pull a card a week for a happy hour for 10 of their closest friends. Include a set number of drinks and appetizers. They’ll have so much fun; they’ll stick around and spend more money. Then post who won and bring attention to the fact that your frequent customers are rewarded.

David Scott Peters is a restaurant expert, coach, trainer and speaker, specializing in teaching independent restaurant owners how to use systems for increased sales and increased profits. He is the nationally acclaimed restaurant coach whose unique “SMART Systems” approach to boosting profits has earned him the title of, “The man who can walk into any restaurant in America and find $10,000 in undiscovered cash before he hits the back door – Guaranteed!” Visit for more. Learn more tips, tricks and secrets in David’s free five-part e-course, “How to Explode Your Restaurant Profits NOW!” Simply sign up to receive the e-course at

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