Restaurant Marketing Idea – Part 1

 In 1. David Scott Peters, Marketing, Tip of the Day

By David Scott Peters

Restaurant Tip of the Week

Tell people what’s going on

Have a calendar of events to tell people what’s going on in your restaurant. Include everything from live music to the night when kids eat free. Include happy hours and special event celebrations, such as a prime rib dinner for two for New Year’s Eve. Put the calendar wherever it’s appropriate in your restaurant: on the tables, in your menu, on the walls, etc. But please make sure to keep it current. Replace those calendars on the first of the month without fail.

David Scott Peters is a restaurant expert, coach, trainer and speaker, specializing in teaching independent restaurant owners how to use systems for increased sales and increased profits. He is the nationally acclaimed restaurant coach whose unique “SMART Systems” approach to boosting profits has earned him the title of, “The man who can walk into any restaurant in America and find $10,000 in undiscovered cash before he hits the back door – Guaranteed!” Visit for more. Learn more tips, tricks and secrets in David’s free five-part e-course, “How to Explode Your Restaurant Profits NOW!” Simply sign up to receive the e-course at

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