From booking more catering to building repeat business, it takes more than just one thing to grow restaurant sales. You have to do a lot of little things to get them to add up to some measurable [...]
Guest Blog by Jay Siff of Moving Targets Oh ye of little faith. If you’re a small, independent restaurant, you’re probably convinced you can’t possibly compete in the marketing arena against [...]
By Jenny Brooks I provide businesses with public relations services. Basically I help businesses communicate with their target customers. Communication is a very broad term. I use it to [...]
By David Scott Peters The following articles are some of our most read articles about restaurant marketing. Whether you’re looking for a little boost or a whole new strategy, you’ll [...]
Why is a Budget So Important for your Restaurant Operations? Does the mere thought of writing a budget make your head spin and your heart beat with anxiety? Do you sit down to work on a budget [...]
By David Scott Peters Your USP is what differentiates you from all the other restaurants out there – especially the restaurants that look, smell and taste like yours. It’s the compilation [...]
Several years ago I wrote an article entitled, “The Magic Pill for Marketing Success!” I’m talking about a restaurant unique selling proposition or more simply, your USP. And while no one in the [...]
NEW MARKETING MANAGER OFFERS UNIQUE PERSPECTIVE AS A RESTAURANT OWNER PHOENIX – September 1, 2011 – TheRestaurantExpert.com is pleased to announce the addition of Nick Saldi as the [...]
GROUPON KILLS RESTAURANTS! How not to fall victim. It doesn’t matter how much money you bring in at the register. It’s what you do with those sales. With this lesson as the [...]
When food costs rise, profit margins sink and restaurant owners must take action. In the last few weeks, you learned about the key item report, and the waste sheet. Now I will share one final [...]